Ed Hardy

Premium indoor tanning lotions from the iconic Ed Hardy brand.

Ed Hardy is the tattoo-art-inspired tanning line in this catalog, and this collection gathers its lotions in one place. The range is led by bronzers and dark tanners, formulas that pair DHA with natural and cosmetic bronzers to build deep, dark color, many of them using blue-hued, anti-orange tones for a truer bronze. Alongside them sit a smaller group of bronzer-free intensifiers that deepen your own tan without added color, plus moisturizers and tan extenders for aftercare. The Coconut Kisses family runs through the line, from the original Coconut Kisses to Natural Glow, Black Label and a matching moisturizer, offering a coconut-scented route from a soft glow to your darkest color.

Names like Triple Black, Baby Got Black, Down Right Dark and Destination Darkness signal the collection's focus on serious depth, while lighter options such as Golden Isle and Golden Hour suit tanners who want a softer bronze. To choose, decide how dark you want to go and whether you prefer instant bronzed color or a gradual build, then match the formula: a bronzer for visible color now, an intensifier to push your natural tan, and a moisturizer to keep it looking fresh.